PRESS RELEASE
VIRTUOSO AT THE CASTELLANA CAVES
Luxury tour operators from around the world were fascinated by the marvelous karst site of Castellana and by the thrilling Hell in the Cave experience. An unprecedented opportunity.
Castellana Grotte, November 6, 2015 – The Castellana Caves offered an extraordinary opportunity yesterday, November 5, to host a delegation from Virtuoso, the world's leading network of luxury travel agencies. Thanks to the partnership with Borgo Egnazia, which hosted and organized a special tour for over 120 influential tourism professionals from November 4 to 10, the Castellana Caves were among the very few locations in the entire region—along with Lecce, Bari, and Alberobello—chosen to showcase the splendor of a land increasingly appreciated beyond Italy.
"The prestigious partnership with Borgo Egnazia, established two years ago," commented Domi Ciliberti, president of Grotte di Castellana Srl, "has enabled the world's leading high-end tour, Virtuoso, to make a stop at the Castellana Caves. I thank Aldo Melpignano for believing in the value and potential the Caves represent in the area and for considering us as a privileged partner. Suffice it to say that this event is unprecedented in Italy and that for the first time ever, the global presidents of Virtuoso are coming to Puglia as guests of the Melpignano family in the wonderful Masseria San Domenico and Borgo Egnazia. For this momentous occasion, we have reserved for them a guided tour and a performance of Hell in the Cave. We are confident that the beauty of our karst heritage," Ciliberti concluded, "enhanced by the excellence of the world's only underground aerial show, will shine in the eyes of global tourism leaders."
Every year, a delegation of the most influential travel agents visits a destination to explore the opportunities and reasons for launching it onto the market. A great opportunity, therefore, for all those who have prepared to welcome them and showcase the best of Puglia.
"It was truly a wonderful experience," commented Borgo Egnazia owner Aldo Melpignano. "Virtuoso is made up of people who have truly seen it all, and it's no easy task to impress them. But I'm sure they'll take home the spectacle of the Caves and the quality of the show. Everyone was thrilled."
Press Office Grotte di Castellana Srl
Serena Greco cell. +39 348 7649373
Social Media Marketing Consultant
Marica Buquicchio cell. +39 334 7649177
www.grottedicastellana.it
